XRDC | VR / AR Innovation Track

Innovation in AR / VR / MR Conference Track

Learn from experts breaking ground on the frontier of XR development in the Innovation Track. Hear in-depth lectures and panels illustrating how augmented, virtual, and mixed reality has the power to influence how we connect and engage with the world around us. Be inspired by innovative applications of immersive experiences across industries including construction, retail & commercial, industrial design, and more.

XRDC 2018 Session Highlights

The Holodeck is Here...Now What?: Advanced Interactions for Room-Scale VR
Devin Reimer (Owlchemy Labs)
Andrew Eiche (Owlchemy Labs)

Since the onset of consumer virtual reality, room-scale VR experiences have expanded beyond the living room and into virtually every industry. Since pioneering early standards for VR interaction, Owlchemy Labs has new insights about the latest best practices for room-scale VR. Learn from the team behind 'Job Simulator', 'Rick and Morty: Virtual Rick-ality', and the upcoming 'Vacation Simulator' as they cover several topics - including advanced interaction with objects and characters, zone-based teleportation, accessible design, and more - that anyone doing VR development can apply to their current and future projects.

Immersive Data Visualization: Design Challenges in AR
Reena Ganga (Senior UX Designer for AR, IBM)
Jenna Goldberg (Senior Visual Designer for AR, IBM)

Each day, humans generate 2.5 quintillion bytes of data. Sifting through the noise to generate meaningful insights can be time-consuming and repetitive. What if there was a more efficient way to visualize your data and derive business intelligence? IBM Immersive Insights is an augmented reality tool that gives data scientists the ability to analyze data and present their findings in 3D. This supplemental tool has great implications for data analysis across business industries all over the world, because every functioning business has something in common – the need to understand their data in order to make profitable decisions.

Mixed Reality and Magritte: Bringing An Immersive Space to SFMOMA
Charles Yust (Principal Design Technologist, frog)

How can museums use technology to both deepen appreciation of art to existing audiences, as well as bring art to new ones? frog and the San Francisco Museum of Modern Art aim to achieve this with The Interpretative Gallery, a mixed-reality space part of the René Magritte exhibition - open May to October 2018. Designed and developed by frog, the immersive environment uses stereo cameras and computer vision algorithms to invite visitor participation in a uniquely Magrittian "augmented reality." This talk focuses on how mixed reality is used to elevate art exhibitions in museums and beyond.